Graphic design is the communication of a message using text and visuals. Professional graphic design is the most compelling communication method of your message to customers.
Design is everywhere. It is constantly looking for our attention, in order it communicates a message. For example, graphic design is used for logos, business cards, posters, websites, brochures, packaging, books, signs, magazines, advertisements etc.
Designers are trained in layout, type, visuals, photography, illustration, and various formats. Good designers know how to achieve clean, well-constructed visual messages that will attract and engage customers. Graphic design is commonly referred to as visual communication for this very reason.
Graphic Design and Your Business
Effective design is one of the core factors in contributing to the success of your business. In essence, graphic design is a bridge between you and your customer. It is a practical marketing tool, helping you stand out from your competitors.
A good designer listens to you. He / She aims to learn about your company’s ethos and core values. He / She works with you to achieve designs that reflect your message in the tone of your company’s ethos and values. He / She will also advise you on how to achieve a strong, compelling image across all advertising and commercial work.
Graphic Design and Your Branding
Graphic design and your branding go hand and hand. Designers ensure that all the elements of your branding (logo, flyers, signage, advertisements, etc.) work together as a whole. This is a balance that needs to be right.
Designers often collaborate with other creative such as web designers, marketing strategists, content writers, videographers and printing agencies. They can tell your company story and convey who you are and what you do.
With a graphic design studio you and your brand are in good hands.
Graphic Design and Your Website
People often think graphic design is a print based profession. This is not true. If it involves visually communicating a message it is graphic design. For this reason, websites are often designed by or with the assistance of a graphic designer. This is because they are trained to have creative, visual instincts regarding layout, colour choices, font choices, and the use of images and written content. They also have knowledge of how your website works with the rest of your marketing material: brochures, flyers, social media adverts, etc. A key element to effective design is consistent visual style and message across your marketing materials. Attention to detail and creative thinking will put you ahead of your competitors no matter what field you work in.
Graphic Design and Social Media
Social media is a very effective marketing tool. Businesses can purchase ads. With paid ads they can reach their ideal customers easily and effectively. Design ensures your ads and posts capture attention, carry your branding, and your message. Over time your followers recognize your posts quickly, along with your company branding. A social media and design combination is a powerful marketing technique to retain and attract customers.
Graphic design helps your business communication with customers and other businesses. It expresses professionalism, trustworthiness and reliability. Customers see businesses that use good design as experts in their industry. They will recognize and remember your branding.
Graphic Design and Studio93
Studio93 accomplishes professional graphic design and web design in Athlone, Roscommon, Mullingar, and Tullamore. Studio93 is based in Moate in County Westmeath.
We specialise in professional graphic design for all commercial solutions. We keep in touch with advances in graphic design in Ireland and from all around the world.
We believe in creating and maintaining a high standard of design for the Midlands and beyond. We aim to help small and large businesses communicate their messages effectively and with clarity.
We work with you for better design solutions that suit your business.