A Simple Guide to Call to Actions

What are Call to Actions? Call to actions (CTAs) are vital to have on all online and printed promotion material. No marketing campaign can do without a call to action. A CTA is your chance to achieve the desired result from your customers, getting them to buy or use your product / service or simply […]

How to Improve Your Website Ranking on Google

SEO on laptop

SEO is the key to improving your website ranking on Google’s Search Engine Results Page (SERP). SEO stands for search engine optimisation. Now that’s a mouthful, and you’re probably wondering what does that even mean? Basically, it’s all about having your website ready and optimised so search engines like Google, Yahoo and Bing can find […]