Your brand is what makes you stand out from your competitors. Your brand strategy works to build a strong, established brand. An effective and well-executed brand strategy gives your business that winning edge.
Defining your brand is a journey of self-discovery for your company. It is unavoidable. Without it you cannot build a brand strategy.
As designers and marketers at Studio93, we help you on your journey. We research and undertake analysis of competitors and of the needs, desires, and habits of your customers.
Helpful questions when defining your brand:
- What is your company’s mission?
- What makes your products and / or services different from the competition?
- How do existing customers describe you?
- What qualities and attributes do your company have?
A selection of our Branding projects
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Recent blog posts on Branding
The Importance of Considering Colour in Branding Colour in branding gives unique meaning. There is phycology behind the use of colour in design. When a graphic designer works on a client’s branding, careful consideration is given to the colours that are employed. Colour & Meaning Colour is quite emotional. As
Use your Brand Properly, Integrate your branding elements In today’s busy world of advertising, social media and the Internet, your image and method of communication is even more important. It is essential to learn how to use your brand properly to improve your market position. Your brand is your stamp. How you
Colours are a vital part of your corporate design. Choosing the right colours can enhance your brand perception. Your colours should be consistent between your logo, website, business cards and other marketing material. You’ll be able to build a strong brand identity on them only if you choose specific colours