Social Media Marketing

Are you taking full advantage of social media marketing?

Social media marketing involves using social media platforms to connect with your audience by creating and sharing content. It can include sharing updates, images, videos and other content about your brand, products/services, and more. It’s important to ensure that the content you share on your social media pages is both relevant to your brand and entertaining to your audience.

Social media is one of the most effective ways of communicating and engaging with your customers and potential customers.

Choosing the Right Platform

When it comes to social media marketing many companies try take on as many platforms as they can.

This is the wrong approach as not all platforms are relevant to your business and taking on too much can dilute marketing efforts, resulting in lower engagement. This is why it’s so important to choose the right platforms for your business. We help our clients make this decision by reviewing their brand, audience, industry, and competitors.


There’s a reason that over 70% of Irish businesses are on Facebook. The platforms user base and reach are currently the largest of all social media platforms. Facebook is suitable for brands in almost every industry and is particularly popular among those in retail, gaming, entertainment, media, telecom, technology, consumer goods, ecommerce, finance and automotive businesses.


With over a billion users Instagram’s growth shows no signs of slowing down. The platform attracts a younger crowd of 18-34 year olds. Industries such as travel, beauty, fashion, food, health and fitness, business, photography, music and other highly visual businesses perform best on this platform. Brands that offer services, such as hairdressing, also perform really well on Instagram.


If you’re business targets other businesses LinkedIn is almost definitely the platform for you. LinkedIn generates the highest visitor-to-lead conversion rate of any social network at 2.74%, which is 3 times higher than Twitter and Facebook.
Content shared on LinkedIn has a more formal feel compared to other platforms.


This platform is particularly popular among businesses in the entertainment, sports, politics, and marketing industries. Twitter tends to mostly be used by brands for customer service and news updates.


Similar to Instagram, this platform is most popular among younger viewers, particularly those between the ages of 18-25 years old. When it comes to advertising, YouTube tends to be more expensive than other social media channels but is one of the most effective video content marketing platforms there is.

Leave the Social Media to Us ?

What can we do for you?
"I’ve been working with Studio93 since 2020 and I am very impressed with the results so far. The team are knowledgeable, innovative, and committed to what they do. I’ve felt supported at all times and the team is always just a call away when I have a question. I would highly recommend Studio93 to any business that is looking to establish a strong social media presence."To anyone considering investing in their social media we would definitely recommend calling Studio93."
Tricia Fleming
Hot Yoga Athlone

Our Social Media Services

The services we provide here at Studio93 include:
""The team at Studio93 helped set up our social media accounts from scratch and build up our audience. They understood exactly what we wanted in terms of brand voice and marketing message. They produced engaging and informing content that performed well and helped us reach new people and generate high intent leads. To anyone considering investing in their social media we would definitely recommend calling Studio93."
Dr Hilary Meaney
Athlone Dental


Check out some of our Social Media blog posts

Social media marketing

How To Set SMART Social Media Campaign Goals

Setting SMART social media goals is a great way to significantly improve your campaign and the likelihood that you will actually achieve what you set out to do.   They help you to be realistic about your goals and give you direction to follow. When setting social media campaign goals, it’s important to try

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Social media marketing

Pinterest Marketing for Beginners

Pinterest Marketing for Beginners as Part of Your Content Strategy     Today I am going to look at some tips for Pinterest marketing for beginners. Pinterest is an image-based social media platform. It has 5 million users. It allows you to market your business using visuals that can take your

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Digital Marketing

A Guide to LinkedIn for Small Businesses

LinkedIn for Small Businesses With more than 562 million users, LinkedIn is all about making those powerful connections with other users. Unlike other social media such as Facebook and Twitter, LinkedIn is aimed at qualified professionals from all walks of life, displaying their qualifications and linking with other professionals from

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