Marketing Advice for Small Businesses

marketing

It can be hard to know where to start when it comes to digital marketing, especially for small businesses. This blog will help get you started and help you enhance your online marketing.

Our Marketing Advice

Mobile Ready Website

Google are pushing everyone to have a website that is viewable on any screen size, anywhere, at any time. Your businesses and services benefit from begin accessible on any device 24/7 because customers can shop and making bookings 24/7. Be responsive to customer demands, make your website mobile ready.

SEO

SEO stands for search engine optimisation. Basically, it ensures your website is visible to search engines like Google, Yahoo, and Bing. Google are the most frequently used search engine. They are constantly updating their algorithm so updating your SEO is important. Google make these updates in order provide a more accurate list of results in response to the user search words. To stay on top ask us to help you improve your SEO.

Content

When it comes to writing for your website, brochure, flyer etc. does your content accurately reflects what your business is about and who you are? Content is powerful. It shapes the image of your business in the readers’ mind. It should carry your brand message and relate information quickly to your customers. If it is inconsistent or there are grammar mistakes, it will put off customers from approaching your business.

Your Brand: Everything you say and everything you do

Have you invested in your branding? Branding elements are used to identify and separation your business from your competition. Branding elements like your logo slogan, print, and online marketing material carry your core values and company message. Brand elements need to be professionally designed to be compelling and when used correctly gain customer trust and loyalty.

Social Media Strategy

Build your businesses personality online. Social media has bridged the interaction between customers and businesses with multiple ways for businesses and customers to connect. Through social media platforms like Facebook, Twitter, Instagram, Pinterest, YouTube and LinkedIn you can further build their brand with a worldwide reach. Having a social media presence and on-going strategy is vital in today’s business world.

Get started on implementing this marketing advice and watch your business grow and reach new and existing customers. Our team would like to wish you the very best and hope to work with you to build a strong design & content presence both on and offline, which is positively reflected in your bottom-line.

Contact Us today to make great marketing resolutions you will want to keep

 

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