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Digital Marketing

Marketing has changed forever. Let's get you up to speed

A Beginners Guide to Successful B2B Marketing

What is B2B Marketing? B2B Marketing, or business to business marketing, is exactly what it sounds like. It’s marketing your product or service to another ...

The Secret to More Sales: Lead Generation

What is Lead Generation? Before we look at what lead generation is we first need to understand what exactly a lead is. A lead is a ...

A Simple Guide to Google Ads

What is Google Ads? Google Ads is a paid online advertising platform. It helps businesses reach consumers worldwide and target these users based on what they’re searching for, ...

5 Video Content Ideas to Help Improve Your Marketing

With 85% of consumers wanting to see more video content from brands it’s no surprise that 81% of businesses use video in their marketing. If ...

You Can’t Target Everyone: How to Define a Target Audience

What is a target audience? A target audience is a group of people who are most likely to be interested in a company’s products or ...

3 Expert Tips for Surviving a Crisis

As almost every company learnt over the past year, dealing with a crisis is not easy. Whether it’s a crisis unrelated to your brand like ...

Want to Increase your Website Traffic?

So you’ve invested time, money and a lot of energy into getting your website set up, now how do you get people to visit it?Increased ...

Is Online Advertising Worth Your Money?

Online advertising is easy and effective and there are so many different options available for you. There’s Social Media Ads, such as Facebook or Instagram, ...

Email Marketing: 10 Ways to Grow Your Email List

Email marketing is really valuable when it comes to marketing your business online. It allows you to contact directly with those you know are interested ...

Digital Marketing Tactics That You Need to Know

Do you need to increase your visibility online? Do you feel your business needs help with becoming more competitive? Or do you just want to ...

Interactive Content: What is it and How Can it Help Your Business

Content is the life of any marketing and advertising communication. Content can be written such as blogs or posts, visual such as videos, printed material, ...

Everything You Need to Know About Native Advertising

Native Advertising, the seamless advertising experience Native Advertising is a form of paid media which appears as part of the actual visual content design. Many ...

How to Get Other Websites to Link to Your Website

How to Get Other Websites to Link to Your Website for SEO It is important to for SEO to check the websites that are linking ...

Marketing Advice for Small Businesses

It can be hard to know where to start when it comes to digital marketing, especially for small businesses. This blog will help get you ...

5 Reasons To Include Case Studies On Your Website

Case Studies For Your Website The world of marketing is very competitive. One way to get ahead is to use case studies on your website. ...

Why Content Marketing Is Important

Content Marketing & Your Brand Content marketing affects your brand. As a content creator, I am not shy to state the fact ‘content is king’ ...

Blogging for Business: Our Top Reasons to Start a Blog

Blogging for Business You might have noticed that here at Studio93 share blog posts every week (check out our Archive and Knowledge Base). You may ...

A Simple Guide to Call to Actions

What are Call to Actions? Call to actions (CTAs) are vital to have on all online and printed promotion material. No marketing campaign can do ...

How to Improve Your Website Ranking on Google

SEO is the key to improving your website ranking on Google’s Search Engine Results Page (SERP). SEO stands for search engine optimisation. Now that’s a ...

Graphic Design

There's more to it than pretty pictures.

Should Businesses Use Pop Up Banners to Advertise?

Pop up banners, also known as roll-up or pull-up banners, are one of the most effective and reliable tools for companies to promote their brand, ...

Are Business Cards a Thing of The Past?

Ever since COVID-19 introduced worldwide lockdowns, more and more business networks have been established and maintained through LinkedIn and Zoom. Networking events have gone digital. ...

Reasons to Invest in Professional Logo Design

Investing in a professional logo design will benefit you in the long-run by avoiding any future redesigns and improving your overall brand. Good logos convey what a ...

Logo Design: Advice to Get You Started

Your brands logo is your first point of contact with the outside world. It has to capture the essence of your product or service and ...

Why is Logo Design Important?

Having a good logo design is an integral part of making your brand a successful one – right up there with having high-quality products and ...

What Does a Graphic Designer Do?

Graphic design is an important tool that enhances how you communicate with other people. It serves to convey your ideas in a way that is ...

What Does Your Logo Colour Mean?

A lot of attention to detail goes into designing a great logo and the meaning of colours in logos. From the shape and size to ...

The Psychology of Menu Design

Menu Design – The Psychology Behind Good Menus Menu design has a lot of hidden psychology. There is psychology regarding where items are placed and how ...

What is Dropbox and Should You Be Using It?

Use Dropbox for Better Results for your Projects It is relatively easy to use Dropbox. It is hugely beneficial for businesses that want secure file ...

Book Design: The Complete Design Process

Book design is one of the most rewarding design jobs In this post, I will discuss roles and the design process recommended to achieve a ...

The History of Graphic Design

Graphic Design Records History Graphic design records history. Design finds inspiration from the social, economical, physical and spiritual events occurring in the different countries and the ...

Working with a Graphic Designer: The Full Process

Working with a graphic designer, what you need to know So, you have decided to work with a graphic designer, good on ya! Maybe you ...

What Do Graphic Designers Do?

What do graphic designers do for your business? What exactly do graphic designers even do? As designers, we often forget that what we actually do ...

Graphic Design and Business

Graphic design and Business, the great love-hate affair Graphic design and business are the perfect companions. In business this known as commercial design. It is important ...

Why is Brand Consistency So Important?

Brand Consistency What is it to have brand consistency? It simply means that your brand is dependable and recognised wherever you decide to use it. ...

Paper Sizes: Everything You Need to Know [Free Download]

Different Paper Sizes Are you pulling your hair out about what is the right paper size to print on? There are a lot of different ...

Video Marketing

There is no better way to tell your story

Video Marketing: What is it & How Does it Benefit You?

In simple terms video marketing involves a company creating and sharing videos that promote their company and products, build brand awareness, drive sales, or reach ...

A Guide to YouTube Video Ads

With over 2 billion logged-in visitors a month it’s no surprise that so many brands choose to advertise on YouTube. In this blog post we’ll talk you ...

5 Video Content Ideas to Help Improve Your Marketing

With 85% of consumers wanting to see more video content from brands it’s no surprise that 81% of businesses use video in their marketing. If ...

Brand awareness: The Power of Video Marketing

Brand awareness and Video. Is it time to use a fresh approach to push your business out there? Do people know who you are and ...

Video Production Tips to Success, Great for Your Marketing

Video Production: optimal for content creation Video production is fast becoming the optimal content delivery method for a businesses message in 2020. When thinking of ...

Make Video Part of Your Content Marketing in 2020

Video content marketing and Your Business. If a picture is worth a thousand words, what is a video worth ? Video content marketing is a steadily ...

Videos for Business Sets the Stage for Business

Videos for business Videos for business is taking the marketing world by storm. It is an easily digestible form of marketing with a high entertainment ...

Web Design

It's your "online shop front". It must make a great first impression

A Guide to Keyword Research for SEO

Search engines like Google decide whether or not to rank your website on their results page based primarily off of words and text use on ...

Want to Increase your Website Traffic?

So you’ve invested time, money and a lot of energy into getting your website set up, now how do you get people to visit it?Increased ...

5 Easy Ways to Freshen Up your Website

Now is the perfect time to take a look at your website and see what needs to be updated, changed, or added. Your website plays ...

Landing Pages: What you should know

What is a Landing page? A landing page is a distinct page on your website built for one single conversion objective. This means that your ...

Reducing Bounce Rate on your Website

Reducing bounce rate on your website means visitors stay for longer Reducing bounce rate on your website is important. Working with marketers and webdesigners help ...

The Importance of a Content Management System for your Website

Content Management System and why they are worth having Having a content management system for your website allows you to have control of your content. It ...

The Many Advantages to Mobile First Web Design

Mobile first Web design for improved customer experience Why Mobile First Web Design? Mobile first is a process used to design mobile device focused sites. ...

Linking to Improve Your SEO

Linking – Links to boost your SEO Linking for SEO involves work on link building. Link building is an important and powerful tactic in boosting ...

The Importance of Website Planning

Planning a great website So you want a website! Why? Does this sound like a strange question to ask? After all doesn’t everyone in business ...

Website Design Prices in Ireland

Almost everyday I’m asked questions regarding website design prices. My answer may be one that frustrates many people…it depends. There isn’t one price that fits ...

Is Your Website Mobile Friendly? [Free Tool to Check]

Having a mobile friendly website design is a key. Google pride themselves on providing their users with the best experience possible, and with 63% of ...

How to Improve Your Website Ranking on Google

SEO is the key to improving your website ranking on Google’s Search Engine Results Page (SERP). SEO stands for search engine optimisation. Now that’s a ...

Branding

Your logo is one part of your brand only. There's a lot more to consider

Logos: What’s the Point of Them?

Without seeing the brand name, most people can recognise the two McDonalds arches, the Nike ‘swoop’ tick or the Apple logo. Logos can have a ...

Why is Logo Design Important?

Having a good logo design is an integral part of making your brand a successful one – right up there with having high-quality products and ...

What Does Your Logo Colour Mean?

A lot of attention to detail goes into designing a great logo and the meaning of colours in logos. From the shape and size to ...

Why is Brand Colour Important in a Business?

Brand colour is a vital part of your corporate design. Choosing the right colours can enhance your brand perception. Your colours should be consistent between ...

Colour in Branding: What Does it All Actually Mean?

The Importance of Considering Colour in Branding Colour in branding gives unique meaning. There is psychology behind the use of colour in design. When a ...

Your Logo Design: Everything You Need to Know

Your business and your logo design have a close relationship. Do you know how to use your logo to improve businesses brand awareness? It seems ...

Signage: How to Grab Consumers Attention

Signage is everywhere. Whether it is directional like a road sign or an advertisement like a billboard it is everywhere. When visiting a new place ...

Are Business Cards a Thing of The Past?

It could be assumed that business cards are no longer valid. After all in today’s business world isn’t everything online? And the answer is no, ...

Using your Brand to Become a Market Leader

Use your Brand Properly, Integrate your branding elements In today’s busy world of advertising, social media and the Internet, your image and method of communication ...

Why is Brand Consistency So Important?

Brand Consistency What is it to have brand consistency? It simply means that your brand is dependable and recognised wherever you decide to use it. ...

Why is A Professionally Designed Logo Important to Your Business?

In Business First Impressions Always Last! Why is A Professionally Designed Logo Important to Your Business? A logo is essential to stay relevant in business. ...